It's a familiar sight scrolling through YouTube, TikTok and Instagram: A teenager dumps a "haul" of clothing from Shein on her bed, trying on each outfit in turn for likes and followers.

There is no doubt that the Chinese brand SHEIN has become the largest online fashion retailer with a presence in almost every corner of the world. With its affordable clothing, hundreds of new ...

The company has forged a partnership with Forever 21 to sell the retailer's clothing. Shein is also hosting pop ups in Forever 21 stores. For those unfamiliar with the brand, here's how Shein ...

New you-need-to-know names include Belange Mutunda, the Iowa-based designer behind BELANGE HANDMADE, who worked with SHEIN to ...

Every year more than 100 billion apparel items are created by the industry — enough for every person on Earth to get 14 new pieces of clothing each ... hold their beer. Shein, a Chinese company ...

Since then it has grown into a global behemoth, best known for selling on-trend clothing, mostly to a Gen Z customer base. A big part of the appeal? The price. The average cost of a Shein-branded ...