The multi-app approach is the better way to go,? said Rolfe Swinton, CEO of Lumi Mobile, New York. ?It fits with human behavior and needs and helps people better segment their own needs,? he said. Up ...

Rolfe Swinton, Director of Data Assets at GfK, discusses what blockchain is, how it has evolved over the last 10 years and how it impacts the data supply chain. We’re long-term subscribers to WARC and ...

The second part of Rolfe Swinton's, director of data assets at GfK, blockchain webinar series explains specific actions that marketers and companies can take to develop their own blockchain plans and ...