Ikea has released a series of poignant ads, raising awareness of the recent catastrophic floods in northern Thailand. A sharp ...

Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...

Created by Mother ad agency, the new spot is the latest in the long-running Wonderful Everyday campaign from the retailer Last year saw Ikea promoting the value of a good night’s sleep, and in its ...

This cabinet storage hack comes from TikTok user @dekokrams, who suggests turning a magazine folder into an extension of your ...

Swedish furniture retailer IKEA is running a targeted mobile ad campaign that encourages consumers to visit its locations and browse the company’s products. The IKEA mobile ads combine location ...

Ikea Hong Kong released an advertisement on their official Facebook last Saturday for an ice-cream dessert which has garnered online criticism from netizens. The ad is for a bean curd flavoured ...

An IKEA store saw a 31 percent lift in store traffic from 22- to 25-year-olds and an 11 percent lift from 26- to 35-year-olds following a geotargeted Facebook ad campaign that ran in the social ...

With Swedish home furnishing giant Ikea selling solar modules online in Germany since January, consumer association Verbraucherzentrale NRW has told pv magazine the advertising campaign to promote ...