“Buy buttons will eventually account for a good share of our online purchases, as it greatly simplifies the purchase process,” he said. The less time in between a consumer first becoming ...

Buy buttons could help retailers identify new customers ... loyalty to bring consumers in-store as well as fuel mobile and online sales. Office Depot is able to send its rewards members more ...

It's letting certain stores sell their products directly through the social network via a "buy" button on their Pages, BuzzFeed's Alex Katrowitz reports. Although Facebook's just testing its so ...